How to Get a Terrific Copywriter
If you would like to make money on the internet, you are going to need a website. If you want that site to help you be profitable, it has to be really well written. Unless you are a skilled copywriter yourself, you will want to engage the services of a copywriter to create the text for your website. A great copywriter can help you rake in far more money than you could ever hope to see if you attempted to compose the text yourself. Obviously, not all copywriters are created equal. Some copywriters are very gifted. Some just wish they had talent and are trying to make a little money because someone told them writing online would be a cinch. Here is how you will be able to know the difference.
Does the copywriter have a site of his or her own? Any copywriter that is interested to write web copy has to have a site that houses their bio, their resume, a few samples and whatever else they feel the need to share. If they don't have a website of their own, how will they be able to help you with your own website? Examine the copy used on this web site as well. If you see several mistakes, this is a terrible sign.
How favorably do you respond as you are going over the copywriter's own web copy? This involves more than just noting errors in grammar and syntax. Do you have any form of emotional response to the text on the site? Does it cause you to warm up to the writer? Does it make you want to go on reading and find out more about the person? Does it make you eager to employ them immediately? Does it make you feel like you have to leave? Does it cause you to feel mad? These are all really crucial reactions and they demand your attention.
Perform your background research on the writer. Try searching for reviews on online discussion boards and third-party sites. It's very special info likely that the only reviews you will come across on the writer's site are going to be positive. Conduct a search for the copywriter's name to determine if any reviews or testimonials pop up in places that are not run or that cannot be rigged by the writer. These pstings merit attention. You should also ask the writer for a couple of references. Be sure that you follow up and really get ahold of those references and obtain an honest opinion from them.
It is vital to actually browse through any samples given to you by the writer. Ask for a few more samples than are available on the writer's web site. This is especially important if the copywriter claims he or she is an expert in a subject. When the writing looks like it was sourced from Wikipedia or is particularly unclear, it's best to find someone else.
There are numerous different ways to find out if a copywriter is worth your money or not. You should do some homework and find out more about the writer in terms of his or her ethics, reputation and personal character.